Filed under: Developer, iPhone, App Store, iPod touch
Mobclix has been providing an impressive amount of usage information to iPhone developers for only about six months now, but have already made it into the 2008 TechCrunch 50, won SeedCamp 2008, and been recognized as a leading provider of metrics and analytics reporting. According to Mobclix, 75% of the applications in which the analytics are implemented have made the Top 100 Free App list. When TechCrunch reported on Mobclix shortly after they launched in September of 2008, it was noted that "more aggregate data would be welcome." Well, that wish has been granted.
Mobclix announced a major upgrade to their analytics and yield optimization advertising system for iPhone (and other mobile) app developers today.
For the end user, it may come across as a little scary. Beyond just standard usage statistics, developers can create unlimited metrics, gathering information on everything from favorite colors to what level you last conquered in their game. The data is all gathered anonymously, and your consent is required, so don't worry about Big Brother yet. The benefit to the average user of ad-supported iPhone applications is that highly targeted advertising may actually yield a connection between the user and a vendor in whom they'd actually be interested. Mobclix also provides an in-app comment system to directly connect users with developers, providing feedback which is exponentially more useful than App Store comments.
Continue reading Mobclix beefs up metrics, iPhone devs make money
TUAWMobclix beefs up metrics, iPhone devs make money originally appeared on The Unofficial Apple Weblog (TUAW) on Tue, 31 Mar 2009 13:20:00 EST. Please see our terms for use of feeds.
Presented By:
Linotype debuts FontExplorer X tools for Mac
Linotype, in collaboration with Monotype Imaging, has announced FontExplorer X Pro and FontExplorer X Server for the Mac. The software provides workgroup administrators with control over font management and access rights. Over 4,000 OpenType fonts are supplied from the Linotype, Monotype and ITC libraries....
Watchmen: Justice is Coming is an impressive tech demo
Filed under: Gaming, iPhone, iPod touch
There's a whole lot of promise in the Watchmen: Justice is Coming game for iPhone/iPod touch. Unfortunately, the game is beset by some bugs and gameplay fumbles. The more I played, the more I got used to the quirks, but eventually there's a certain monotony to the game that left me rather unsatisfied. Hopefully, as Mike reported, Last Legion Games will take note and keep improving the experience. I'm not saying it is bad -- it is an amazing glimpse into the power of Apple's mobile platform -- but it's more a tech demo at this point than finished game.
The gallery will take you through most everything in the game that I've found thus far. Essentially you start with a male or female character, do a cute "personality test" and your stats are generated. Your bikini-clad crimefighter is born, and aside from a username/password for accessing the server, there's not much customization you can do -- yet. As you go through the streets you're able to check dumpsters, where you'll pick up more costume parts. As you fight more bad guys (there are preset NPC's throughout, but you can also challenge other human-powered characters -- this is a MMO, after all), you'll get more experience and you can eventually level up and enhance various skills.
Life in the game is simple, but there's a story too. In fact, the game has a point system based on your random adventures as well as points for the story. So you can ditch the story and wander around, or you can focus on finding your sister. I won't spoil any more of the story, but it's not bad, and the progression is well done. If you're a fan of the GTA series, where you can wander around or go on missions, you may be a little disappointed. There aren't missions, really. Just one story arc and a bunch of random encounters to be had.
I haven't finished the game, but I will say that, after I rebooted my iPhone to stop the incessant crashing, I find myself playing Watchmen every other day or so. Keep reading for more about the good, the bad, and the ugly in Watchmen: Justice is Coming.
Continue reading Watchmen: Justice is Coming is an impressive tech demo
TUAWWatchmen: Justice is Coming is an impressive tech demo originally appeared on The Unofficial Apple Weblog (TUAW) on Tue, 31 Mar 2009 15:30:00 EST. Please see our terms for use of feeds.
'Apple tax' really Microsoft tax?
Not only are Mac buyers not paying an especially hefty Apple tax, Windows users are the ones paying more for their systems in the end, an editorial claims. Whereas Apple's gross margin for the past five years is said to have been 31.83 percent, Microsoft's margin is noted to have been 81.69 percent. Most of the money is said to have been wasted, moreover, on unsuccessful products such as Vista, ...
Mobclix beefs up metrics, iPhone devs make money
Filed under: Developer, iPhone, App Store, iPod touch
Mobclix has been providing an impressive amount of usage information to iPhone developers for only about six months now, but have already made it into the 2008 TechCrunch 50, won SeedCamp 2008, and been recognized as a leading provider of metrics and analytics reporting. According to Mobclix, 75% of the applications in which the analytics are implemented have made the Top 100 Free App list. When TechCrunch reported on Mobclix shortly after they launched in September of 2008, it was noted that "more aggregate data would be welcome." Well, that wish has been granted.
Mobclix announced a major upgrade to their analytics and yield optimization advertising system for iPhone (and other mobile) app developers today.
For the end user, it may come across as a little scary. Beyond just standard usage statistics, developers can create unlimited metrics, gathering information on everything from favorite colors to what level you last conquered in their game. The data is all gathered anonymously, and your consent is required, so don't worry about Big Brother yet. The benefit to the average user of ad-supported iPhone applications is that highly targeted advertising may actually yield a connection between the user and a vendor in whom they'd actually be interested. Mobclix also provides an in-app comment system to directly connect users with developers, providing feedback which is exponentially more useful than App Store comments.
Continue reading Mobclix beefs up metrics, iPhone devs make money
TUAWMobclix beefs up metrics, iPhone devs make money originally appeared on The Unofficial Apple Weblog (TUAW) on Tue, 31 Mar 2009 13:20:00 EST. Please see our terms for use of feeds.
Presented By:
Linotype debuts FontExplorer X tools for Mac
Linotype, in collaboration with Monotype Imaging, has announced FontExplorer X Pro and FontExplorer X Server for the Mac. The software provides workgroup administrators with control over font management and access rights. Over 4,000 OpenType fonts are supplied from the Linotype, Monotype and ITC libraries....
Watchmen: Justice is Coming is an impressive tech demo
Filed under: Gaming, iPhone, iPod touch
There's a whole lot of promise in the Watchmen: Justice is Coming game for iPhone/iPod touch. Unfortunately, the game is beset by some bugs and gameplay fumbles. The more I played, the more I got used to the quirks, but eventually there's a certain monotony to the game that left me rather unsatisfied. Hopefully, as Mike reported, Last Legion Games will take note and keep improving the experience. I'm not saying it is bad -- it is an amazing glimpse into the power of Apple's mobile platform -- but it's more a tech demo at this point than finished game.
The gallery will take you through most everything in the game that I've found thus far. Essentially you start with a male or female character, do a cute "personality test" and your stats are generated. Your bikini-clad crimefighter is born, and aside from a username/password for accessing the server, there's not much customization you can do -- yet. As you go through the streets you're able to check dumpsters, where you'll pick up more costume parts. As you fight more bad guys (there are preset NPC's throughout, but you can also challenge other human-powered characters -- this is a MMO, after all), you'll get more experience and you can eventually level up and enhance various skills.
Life in the game is simple, but there's a story too. In fact, the game has a point system based on your random adventures as well as points for the story. So you can ditch the story and wander around, or you can focus on finding your sister. I won't spoil any more of the story, but it's not bad, and the progression is well done. If you're a fan of the GTA series, where you can wander around or go on missions, you may be a little disappointed. There aren't missions, really. Just one story arc and a bunch of random encounters to be had.
I haven't finished the game, but I will say that, after I rebooted my iPhone to stop the incessant crashing, I find myself playing Watchmen every other day or so. Keep reading for more about the good, the bad, and the ugly in Watchmen: Justice is Coming.
Continue reading Watchmen: Justice is Coming is an impressive tech demo
TUAWWatchmen: Justice is Coming is an impressive tech demo originally appeared on The Unofficial Apple Weblog (TUAW) on Tue, 31 Mar 2009 15:30:00 EST. Please see our terms for use of feeds.
'Apple tax' really Microsoft tax?
Not only are Mac buyers not paying an especially hefty Apple tax, Windows users are the ones paying more for their systems in the end, an editorial claims. Whereas Apple's gross margin for the past five years is said to have been 31.83 percent, Microsoft's margin is noted to have been 81.69 percent. Most of the money is said to have been wasted, moreover, on unsuccessful products such as Vista, ...
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